Emotional Journey Map
At this stage, we began mapping our persona's user journey, designing how the awareness interventions would be organically integrated into the Instagram experience.
At this stage, we began mapping our persona's user journey, designing how the awareness interventions would be organically integrated into the Instagram experience.
Task Flow Analysis
To provide a more in-depth look at our persona's journey, we mapped out each action and its respective outcomes.
To provide a more in-depth look at our persona's journey, we mapped out each action and its respective outcomes.
4/7
4/7
Emotional Journey Map
At this stage, we began mapping our persona's user journey, designing how the awareness interventions would be organically integrated into the Instagram experience.
Task Flow Analysis
To provide a more in-depth look at our persona's journey, we mapped out each action and its respective outcomes.
Unscroll: Information Architecture
Unscroll: Information Architecture